About LiFE

The genesis of LiFE can be trace back to its unveiling at CoP 26 in Glasgow by the Indian Prime Minister, where it emerged as a beacon of hope—a movement advocating for mindful and deliberate utilization over mindless and destructive consumption and pledge towards pro-plant actions. In the wake of escalating global challenges, the imperative for a transformative shift in our developmental paradigms has never been more pronounced. LiFE is more than a concept; it is a clarion call for a profound reorientation in our individual and collective behaviours, weaving together sustainability, ethics, and wellbeing into the fabric of our economic models. It serves as a comprehensive exploration of the multifaceted dimensions that LiFE encompasses, evolving from a grassroots behavioural movement to a visionary economic paradigm.

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